Websites for Generators — $250/month, live in 7 days

Generator installation websites built for the week after the outage

20 minutes. No pressure. See exactly what your site would look like.

Standby generators sell on a schedule set by the weather. After a multi-day outage, every neighborhood that sat in the dark starts searching, and that surge lasts for weeks. The rest of the year, buyers research slowly — sizing, fuel, brands, price. Your website has to catch the panic buyer during the surge and hold the researcher through a two-month decision. Most installer sites do neither.

Modern Websites builds generator sites that work at both speeds. An outage-response section that converts the surge. A plain-English sizing guide for the researchers. Financing made visible, and a maintenance-plan section that keeps the relationship earning after the install. Live in 7 days, $250 a month, everything included — design, hosting, edits, and email on your domain.

The ticket justifies the effort. A whole-home standby install runs around $9,000 and up, so one job covers years of the website. And if you're an electrician adding generators to your services, a dedicated, dealer-grade page is what separates you from the guy who 'also does generators' — in a homeowner's eyes, the specialist gets the five-figure job.

What's costing you jobs

Where generator installers lose work online

The post-outage surge finds you unprepared

When a storm knocks the grid out for three days, generator searches spike for a month. If your web presence is one line on an electrician's service menu — or nothing at all — that once-a-year wave of ready-to-buy homeowners rolls straight to the established dealer down the road.

A five-figure sale needs dealer-grade polish

Homeowners spending $9,000–$15,000 compare you against factory-listed dealers with corporate-built pages. A thin website reads as a side business, and nobody hands a side business their home's power supply. Your site has to look like the install: permanent, professional, wired right.

Sizing confusion stalls the sale

Most buyers have no idea what 22kW means or whether it runs the AC. So they stall — sometimes for months. The installer whose site explains sizing in plain English becomes the trusted expert, and the trusted expert doesn't get price-shopped nearly as hard.

The install ends and the revenue stops

A standby generator needs regular service, and whoever sells the maintenance plan owns the customer. If your site never mentions service plans, you're doing one-time installs while a competitor builds recurring revenue — sometimes off units you put in.

The build

What your generators website includes

Trade-specific features on top of the full standard stack — hosting, SSL, mobile-first design, SEO setup, edits, and email on your domain.

Outage-response section

A prominent 'tired of losing power?' path built for the post-storm surge, when motivated buyers are actively choosing an installer. When the grid fails, your site is already positioned to catch what follows.

Plain-English sizing guide

What a 14kW versus a 22kW actually runs, whole-home versus essential circuits, natural gas versus propane — explained simply, so researchers learn from you instead of a forum, then call you instead of a stranger.

Dealer and license credentials

Factory dealer status, electrical licensing, and manufacturer certifications displayed properly — if you've earned them, they should be closing deals. These are the trust marks a five-figure buyer scans for first.

Financing front and center

A $9,000 price tag stops plenty of buyers who'd happily pay monthly. If you offer financing, we make it impossible to miss — 'next year' becomes 'this week' when there's a payment they can say yes to.

Maintenance plan section

Your annual service plan presented with what's included and what it costs — recurring revenue and a locked-in customer, sold by the website while you're out on installs.

Service and repair page

A dedicated page for servicing and repairing existing units — including the orphaned generators whose original installer vanished. Those service calls become your next replacement customers.

Standard on every build: hosting + SSL · mobile-first · on-page SEO · ongoing edits · Google Workspace email · analytics

The math

One standby generator install pays for 36 months of your website.

A typical standby generator install runs around $9,000. Slide the number to your own average and check the math yourself.

Your average job value$9,000

One extra job pays for

36 months

of your website — that's over 3 years. At $250/month, the math isn’t close.

The process

Live in 7 days. Here's how.

1
20-minute demo call
We show you what your site could look like — your trade, your area — and answer everything. No pressure, no slide deck.
2
We build it in 7 days
Design, writing, pages, SEO, email — all handled. You send a logo and job photos if you have them; we do the rest.
3
Launch call — you go live
We walk through the finished site together, make final tweaks on the spot, and take it live on your domain.

Straight answers

Generators website questions, answered

Do generator installers need their own website?

Yes — this purchase is too big and too researched to win without one. Post-outage buyers are comparing you against factory-listed dealers within minutes of searching, and slow-lane researchers spend weeks reading before they call anyone. A dedicated generator site with sizing guidance, credentials, and financing catches both. Modern Websites builds exactly that for installers at $250 a month, so one install covers years of it.

How much does a generator installer website cost?

Agencies quote $5,000–$12,000 up front for a custom contractor site, and they price high for generator dealers because they know your job values. Modern Websites is $250 a month with nothing up front — design, hosting, SSL, SEO setup, ongoing edits, and email on your domain all included. Against a $9,000 average install, the site pays for itself the first time it produces a single job.

Can my website sell maintenance plans?

It should — that's where the long-term money is. We build a dedicated section that lays out your annual service plan in plain terms: what gets inspected, what it costs, why a generator that sits for months needs it. Homeowners who just spent five figures protecting their power are the easiest maintenance customers you'll ever sign, and the website does the pitch on every visit without you lifting a finger.

How fast can my generator website be live before storm season?

Seven days from your 20-minute demo call. You send a logo, your license and dealer details, and photos of real installs; we handle design, copywriting, and launch. If hurricane or ice-storm season is coming, being live this week instead of this quarter means the next big outage sends its wave of buyers to a site that's ready for them.

Nearby trades

We build for related trades too

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Your generators website, live in 7 days.

$250/month, everything included. Book the free demo and see a concept for your business.

Get My Website Started